SocialFi app Phaver launched its Phavercoin (SOCIAL) token today, initiating the Phairdrop event that marks the platform’s transition to a token-powered decentralized social ecosystem. The token generation event signifies Phaver’s move from the “DeSoc” era to the “SocialFi” era, integrating the SOCIAL token into its point economy and in-app functionalities.

As of press time, SOCIAL is trading around $0.0148 with a market cap of $146 million.

The SOCIAL token has a total supply of 10 billion tokens. While the initial circulating supply has not been specified, the token distribution involves several methods. Users who opted in on Cyber will receive tokens directly in their Phaver Primary Wallet today. Others can claim tokens on the Phaver website using their Primary Wallet, which requires Base ETH for gas fees. Eligibility criteria include possessing a Lens profile, a Farcaster profile, or at least one Cred item connected on Phaver. The Season 1 snapshot has already determined user allocations based on these criteria.

Trading of SOCIAL commenced today on multiple exchanges. Bybit has confirmed the listing, making the token accessible to its user base. The SOCIAL/USDT trading pair began trading on Sept. 24 at 10:00 UTC. Deposits are already open on MEXC, and withdrawals will be enabled on Sept. 25 at 10:00 UTC. The token is issued on the Base network, with the contract address ‘0xD3C68968137317a57a9bAbeacC7707Ec433548B4‘ provided for verification.

Phavercoin utility in decentralized social media apps

The utilities of the SOCIAL token within the Phaver ecosystem are multifaceted. Users can earn SOCIAL by redeeming Phaver Points in unique campaigns, with higher Cred levels affording better point-to-token conversion ratios. Holding SOCIAL tokens enhances a user’s Cred score and accumulates more Points, which are instrumental in the platform’s reward system. Higher Cred levels unlock benefits such as increased monthly withdrawal quotas, VIP support, preferential visibility, and early access to new features and whitelists.

Per Phaver’s whitepaper, the token can be utilized for various platform features, including advertising, boosting posts, and collaboration tools. Additionally, SOCIAL tokens can be used to purchase Points within the app, offering a more cost-effective option than other in-app payment methods.

Tokenomics details reveal that 300 million tokens (3% of the total supply) are allocated for user airdrops. Season 2 redemptions are set at 200 million tokens (2% of the total supply), scheduled to occur one month after the token generation event. Eligibility for Season 2 redemptions depends on user levels, with Level 1 users being ineligible. The conversion ratio for redemptions is influenced by the user’s Cred level and average SOCIAL holdings over 30 days before redemption, potentially offering up to a 60x multiplier.

Phaver’s platform integrates with Lens Protocol and Farcaster Protocol, enabling cross-posting capabilities that enhance user experience across decentralized social networks. The Phaver Point system incentivizes community participation, while the Cred credibility score system is designed to prevent bot abuse and improve the utility of NFTs within the platform.

Holding SOCIAL tokens may provide access to future opportunities, including whitelists, airdrops, and benefits from Phaver’s partners, which include notable companies like Animoca, Pudgy Penguins, and Rakuten Group. By encouraging users to hold tokens, Phaver aims to foster a sustainable ecosystem that rewards long-term engagement and supports the token’s value over time.

As Phaver embarks on this new phase with the launch of the SOCIAL token, users and investors are advised to stay informed through official channels for updates on token distribution, exchange listings, and platform developments and to stay vigilant of scams. Links to token claiming are available through Phaver’s iOS and Android apps via the Phairdrop website.

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