Digital Currency Group (DCG) has announced the launch of Fortitude Mining, a new subsidiary focused on diversifying exposure to high-growth crypto assets and Proof-of-Work ecosystems beyond Bitcoin (BTC).

DCG CEO Barry Silbert revealed the move in a social media post on Jan. 29, calling Fortitude Mining the company’s fifth subsidiary.

The newly formed entity, originally part of Foundry Services, aims to pioneer a venture-driven approach to crypto mining. This strategy seeks to engage with emerging digital assets and innovative mining opportunities at an early stage.

Fortitude Mining, now led by CEO Andrea Childs, will focus on developing mining operations with a “venture mindset.” The company’s goal is to capitalize on the rapid growth of Proof-of-Work networks and diversify beyond the Bitcoin market.

Despite this spinoff, Foundry remains a key player in the sector, operating the world’s largest Bitcoin mining pool with over 30% of the network’s total hashrate.

Strategic shift

The launch of Fortitude Mining reflects broader trends in the crypto-mining industry, which has faced significant headwinds since Bitcoin’s fourth halving in April 2024. The reduction in block rewards has tightened profit margins, prompting industry-wide consolidation and strategic pivots.

Bitcoin miners have been adapting to post-halving challenges through various strategies, including retaining more mined Bitcoin to benefit from potential price appreciation, pursuing mergers and acquisitions to consolidate resources, and securing cheaper energy sources through renewable partnerships.

Many are diversifying revenue streams by exploring altcoins, staking services, and venture mining models while also upgrading to energy-efficient hardware and meeting sustainability goals to attract investors. These approaches reflect the industry’s focus on innovation and scale to navigate tightening profit margins and rising competition.

By focusing on a diversified portfolio of digital assets, Fortitude Mining aims to position DCG to capture growth opportunities in an evolving market. According to Silbert, the new subsidiary’s innovative model is designed to adapt to the increasing demand for energy-efficient and scalable blockchain networks.

The post DCG launches Fortitude Mining to diversify beyond Bitcoin amid industry challenges appeared first on CryptoSlate.